Monday, 3 October 2011

Apple iPhone Event: What We Can Expect

Finally, after months of waiting, Apple’s iPhone event is nearly upon us. For some, Tuesday, October 4th basically feels like Judgment Day: Apple will either save us and quiet any iQualms we might have, or severely disappoint us, causing further anarchy across the web. It seems like this day has taken way too long to get here as speculation and rumors have hit a fever pitch on the Internet. I’ll admit it, I’ve followed these rumors for a while across multiple sites and lately I just can’t take it anymore. I’m happy the hours are dwindling and all will finally be revealed, hopefully leaving everyone more than satisfied. Hopefully…













For those who aren’t Apple fanatics, there have been back and forth rumors running wild: all claiming different and contradictory things about the next iPhone or even iPhones. Here’s a round-up of what we can expect to be announced on Tuesday.
I’ll start with the fifth-generation iPhone first because, really, this is all anyone cares about. From the rumors, there seems to be a possibility of one of two announcements. First, we might only see what is being dubbed the “iPhone 4S”. Many pictures of parts have leaked to the web pointing to an updated version of the iPhone 4. Improvements for the 4S are suspected to be the faster A5 chip, an 8 megapixel camera, and possibly 64GB of internal storage. The form factor would stay the same to the current iPhone 4 and probably have the same screen size.
The other possible announcement, and what everyone is hoping for, is the arrival of a drastic redesign the Internet has dubbed the “iPhone 5”. This would come alongside the iPhone 4S. The new form factor is what separates the 4S from the 5, even though it is technically the fifth iteration of the device either way. The iPhone 5 would also feature the A5 chip and an 8 megapixel camera. However, it would have a teardrop shape with tapered edges. The new phone would also be wider and have an edge-to-edge screen. Recent rumors from China Unicom point to the device having HSPA+ technology, sometimes called “4G”, which would bring data speeds up to 21 megabits per second.
There is no solid evidence currently available that points to the iPhone 5 announcement on Tuesday. However, case manufacturers in China have already produced millions of cases in the teardrop design, which would suggest that they have high confidence in a redesigned iPhone. The rumored release date for the new phone or phones is October 14th.
Personally, I don’t think Apple would push the release date of the next iPhone back 4 months from its usual summer release for a slight 4S upgrade. That’s an easy way to anger consumers. Besides, there are many Android devices that have surpassed the iPhone in specs and Apple needs to step its game up to stay competitive.
Aside from the iPhone, Apple will also most likely take the opportunity to announce some changes to its iPods. For one, a small refresh to its iPod Touch line will most likely occur. Expect a white model and a 128 gigabit model too. Additionally, a slight Nano refresh is also probable. On the other hand, it appears that the iPod Classic and Shuffle will be axed. Today, consumers want devices that are very functional and these two devices are mainly used to play music. The Touch would replace the Classic as the flagship iPod.
Despite all my rumor mongering, we really won’t know for sure what’s coming until new CEO Tim Cook has left the stage. For Apple’s sake, I hope we get the iPhone 5. I’d expect major repercussions in the form of verbal violence and lower stock prices if consumers’ hopes and dreams fail to come true.
Author bio: August Drilling, from the marketing department at CliqStudios.com, the online supplier of kitchen cabinets including maple cabinets, can’t wait for Apple’s announcement, and is a blogger and avid social media user.

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